For the paint “effects”, I started out with a sharpie brush in painter, then used some zbrush alphas from their library here:
https://pixologic.com/zbrush/downloadcenter/alpha/
To help sell the thick, brushed on, splattery look.
You probably noticed an absence of fine-detail in my ZBrush sculpt, and that was because wear and tear (that doesn’t change the silhouette) and tiny things like stitches are a little less destructive happening in the texture as opposed to the high res. Not to say I haven’t dropped in a curve stitch brush to add some sweet high res detail, but in this case, just using a stitch brush for an alpha layer and being able to change properties on the fly (and provide an “integration divot”) in the texture was a little bit cleaner for me in the end. Your mileage may vary though!