I’m not sure why you’re having a hard time here. I’m starting to get the vibe like you feel your solution is the only thing possible, and if you couldn’t answer it, then gee whiz it must be a weird zbrush fluke and everyone else should just give up trying? Instead of opening the thread to valid and entirely possible scenarios that work alongside with the information that was provided (especially when it deals with a very common issue for beginners due to what zbrush automatically flips and what it doesn’t), you’re just getting defensive and insist on shooting them down with zero knowledge of what was actually done.
UVs are not textures, the word is interchangeable as you see fit. No information about the texture was given, so you can form all the impressions you want, but they’re not going to carry much weight when you’re reading words that were never there to begin with. A flipped texture is all it takes. It doesn’t matter if the texture was originally made in zbrush, only if it was brought into zbrush at some point. If the guy already had a textured model and zbrush can support textured models, why assume they were never used and that any assumption of them being used is wrong? No information was given in that regard, so again it’s entirely in the realm of plausibility. And to be honest, in that particular case it wouldn’t even matter if the original texture could be found unflipped as a second texture can very easily be created when that occurs (exported by zbrush and automatically referenced in the .mtl). Likewise the second half of the plane doesn’t matter either as it again falls back to the particular UV orientations, how the mesh was split up, and the material settings that Max is seeing (information that wasn’t provided outside of your mind).
So, with the (actual) information that was provided (and yes, I can see the image just fine), I can recreate similar effects simply based on how I lay out the UVs and what I do with the texture. It’s perfectly cool if OP comes back and provides additional information that would help narrow things down, but until then I don’t see how its helpful to shoot down valid suggestions just because you dont want to seem wrong for second guessing yourself.