I think it looks OK, which light did you use? I like mine, I found Pixolator’s to be a little over the top. Shadows ON should be fine, the main issue may be the full on side shot. I usually post a front/back/side, but always have a cool angled shot to give a sense of features. Using other apps are cool if your up on a specific favorite, and by all means learn all you can. Best advice for that is pick 1, set up a basic scene and good 3 point lighting and choose a decent material or mod one of the defaults. Then pull all your work in to that scene, test render and then mess around as you see fit. Keep the master scene though, it will always give you a base to start from.
In my case I have lots of shaders borrowed/written/modded that I can slap on in Maya with Liquid and test under Pixie. Of course since I’ve done so much of that I can usually do what I need in Zbrush, but it’s nice to goto other apps that handle pixel depth issues better.
The way is long and twisted, with plenty of disturbing eye candy, and the fruit never seem as tasty as it appeared.